FINLAND IS HIGH on my list of places to visit once I am re-situated across the pond, mainly because of the exceptional warmth and charm of the Finns I am blessed enough to call my friends. If the Finns themselves weren’t reason enough to visit the Land of the Midnight Sun, journalist & travel historian Magnus Londen has teamed up with copywriter Joakim Enegren and web operative Ant Simons to compile Come to Finland: Posters & Travel Tales 1851-1965. The art of poster design is one sadly neglected today, when advertising has developed into myriad other more pervasive yet less impressive forms. The book’s closing date, 1965, roughly marks the end of the golden years of poster design. Visitors to the book’s website can order postcards of the posters featured in the book, or copies of the posters themselves, more of which the dedicated poster-hunting authors are continually discovering.
Here are a few posters from the book, which advertise places as varied as the Åland Islands, an autonomous archipelago, and Viipuri, which was annexed by the dastardly Soviets after the Second World War and which is now styled ‘Vyborg’ by the Russians.